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Creative Strategy Partners

Volume 244

Here to encourage you to have a sustainable (but fun!) bank holiday weekend is account exec, Alice. Scroll down for climate crisis stories from different parts of the world where people are trying to make a change. There is no planet B. Let’s get Eco! No more trash talk!

Indigenous Fight To Save The Amazon Rainforest.

Stories covering the Amazon Rainforest are spreading as fast as the fires. Everyone has taken to social media to repost stories, share their thoughts and point fingers yet still carry on with their everyday lives.

Meet the indigenous women of the Amazon Rainforest who are actually attempting to make a difference and solve the deep routed issues in this area.

“Women from the Amazon have been echoing a strong urge to act against fast-tracked consumerist needs that do not respect our lands, our culture, our rights”

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Surfers & Sustainability.

Glowing, Glowing, Gone…

The Hurley Tahiti Pro in Teahupo’o is officially underway. After much anticipation this surfing event hosted by Hurley will showcase some of the world’s best surfers and biggest waves. But that’s not all…this year Hurley have teamed up with the World Surf League (WSL) to help protect the oceans through a collaboration with ‘Glowing Glowing Gone.’ This campaign advocates greater funding and action for coral reef conservation by highlighting the global danger signaled by fluorescing corals.

In this year’s Tahiti Pro, all event branding including the competition jerseys will incorporate the exact colours of the fluorescent corals, raising awareness around the crisis coral reefs are facing. The customized range was specifically created by campaign partners Adobe and Pantone from imagery taken by The Ocean Agency in New Caledonia.

Turning Plastic Waste To Prosthetic Limbs.

We all know single use plastics are a worldwide issue and will be for many years to come. We all attempt to do our bit to reduce our waste; purchasing a Chilly’s water bottle, using metal straws and Keep Cup’s for our morning coffee… you name it. But have you ever heard of anything as innovative as recycled plastic prosthetic limbs?!

An engineer at De Montfort University has developed a prosthetic limb socket made from recycled plastic bottles. This design costs around £10 to produce, compared to an industry average of £5,000!

By upcycling recycled plastics and offering affordable prosthetics tackles 2 major global issues. Pretty cool, right?

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Kit Kat X Origami.

Some of the biggest global companies are joining the quest for a more sustainable future. Nestlé Japan have announced they are introducing recyclable paper packaging for its KitKat products in a bid to tackle plastic waste. Japan happens to be the biggest market for KitKats selling whopping 4 million mini KitKats a day. What a great way to tackle the issue which is both environmentally friendly and fun!

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Rock x Greta.

The infamous band THE 1975 are next in line with their creative ideas in a bid to cut down on waste.

The Manchester band who have recently teamed up with environmental activist Greta Thunberg, have printed over some of their oldest t-shirts with fresh logos which relate to ‘Notes On A Conditional Form‘ – their upcoming fourth album.

The repurposed t-shirts are available to buy, but the band are encouraging fans to recycle their old t-shirts. They have even offered free printing at Reading & Leeds festival!

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All Hail Greta Thunberg.

I couldn’t write about cool sustainable sh*t without mentioning the sustainability queen herself – Greta Thunberg. Greta, for those of you who don’t already know is a 16-year-old Swedish activist who has recently set sail from the UK to New York to attend two climate change conferences. She’s chosen to not travel by plane, to make sure her journey will cause as little damage to the environment as possible. Check out her Insta for updates…she’s amazing!

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Carnival!

Maybe not anything to do with sustainability, but one for good measure!

Contemplating your bank holiday weekend plans? Notting Hill Carnival is a no brainer. An estimated 2 million people attended the event last year which means this Carnival definitely deserves it’s reputation as Europe’s biggest street festival. Expect nothing less than London’s rich, varied and magnificent multicultural past and present…