Dopamine, technically one of the only things you enjoy.
You post a photo and start to see the likes roll in, feels great right? Well, believe it or not as far as your brain is concerned it’s a little bit like taking a drug, and that’s down to a chemical called dopamine. We explore how dopamine is defining the digital generation in the third and final part of our study into Gen Z. Take a look.
Pictures of space are cool as sh*t.
Nope, I’m not talking about your Macbook’s wallpaper. The Royal Museum of Greenwich has just announced the winners of its Astronomy Photographer of the Year contest, and the images are a little bit good. By ‘a bit’ I mean you could stare at them the entire time it takes the earth to orbit the sun and still wonder ‘how the f*ck?’.
Dancing in the ‘Dam.
This week saw 400,000 people from all over the globe descend on Amsterdam for its annual electronic music dance event. Yes, it was a giant party (2500 DJs, over 1000 events, and spread across 200 locations throughout the city), but it’s much more than a big rave. It’s the biggest coming-together of the electronic music community in the world, with a comprehensive programme of exhibitions, speaker events, films, tech showcases and, of course, parties. Sign me up for 2019!
Canal+ smashes it, again.
In a week where Sky appointed Mother as their lead creative agency – brought in to help articulate their TV proposition and drive demand of their own programming – they should really look no further than the French channel, Canal+, and their latest campaign, designed to do just that. Dropping Idris into the set of Stanger Things 2 is one thing, but creating an ad of this magnitude is quite another. Bravo.
Sweet, ketchupy dreams.
In the run-up to Halloween, Burger King US is literally giving its customers nightmares, with the release of its limited edition ‘Nightmare King’. Their marketing team have undertaken ‘clinical trials’ during which it found 100 consumers of the ghastly burger were 3.5 times more likely to suffer the dreaded night-terrors. Must have been the green buns (or maybe just the copious amounts of cheese).
Finally! Snapchat releases lenses for cats.
The technology may have existed for a while, but Snapchat’s latest application of it – recognising our feline friends and allowing users to overlay and array of lenses onto their cute little faces – opens up a whole new world of possibilities. Unless you’re a dog person, that is.