COOL SH*T

Volume 173

What 'CURIOSITY' Means To The U30s Today

In a world of over-saturated messaging and brands vying for attention on multiple platforms, how does a message cut through the noise and drive curiosity? 20% of respondents from the SELFHOOD study cited ‘finding things that are meaningful’ as a definition. They need to be able to relate to it. More in the video above.

‘This Is Extremely Dangerous for Our Democracy’

Is it ‘Fake News’ fighting against ‘Fake News’? Sinclair Broadcast Group, Trump’s weapon in the war on the media and the owner or operator of nearly 200 television stations in the U.S., has recently forced its news anchors to record a promo about “the troubling trend of irresponsible, one-sided news stories plaguing our country.” Nothing says ‘we value independent media’ like dozens of reporters forced to repeat the same message over and over again. If only it was a gag.

Where’s Wally

On a lighter note, Google did celebrate ‘the fool’s day’ with another fun and interactive addition to its maps. After last year’s Ms. Pac-Man gimmick, this time it was Wally’s turn. All you had to do is update the app and start your manhunt. ‘Where’s Wally’ was unfortunately available for a limited time only. If you’re really keen, remember, the book came first.

Fortnite ‘Egg-streme’ Easter Special

Last week, Fortnite was down for a day, and it felt like the world stopped turning. Panic took over and many feared it was the end of their procrastination. Nobody was laughing. But Epic Games made it up for it, and not only did the main Easter attraction feature a special ‘egg-streme’ mini-boss battle but the slightly disturbing looking Easter bunny outfits sure made everyone act a fool.

Seth Rogen Owned By Netflix

Ever wondered, if you sold your soul to the devil, what the contract would consist of? Thanks to Netflix, now we know. And what have we learnt from it? Always read everything before you sign, otherwise the joke is on you. It sure was on the public, as many were outraged.

Jameson Whiskey Goes to Space

A lot of alcohol has been sent to space so far. While NASA has a strict no alcohol policy for its astronauts aboard the International Space Station, who says an extra-terrestrial piss-up is impossible. Gin, vodka, brandy and whiskey are already floating in zero gravity, with the latest edition from Jameson. It launched its whisky into outer space to expand its reputation of being the greatest on Earth. Who’s laughing now?

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