BLACK PANTHER TAKEOVER
Today marked the drop of Black Panther’s star-studded soundtrack project that includes an impressive playlist including ScHoolboy Q, Ab-Soul, Travis Scott, The Weeknd, Swae Lee, Jay Rock, Future, Jorja Smith and of course, Kendrick Lamar. Also building on the film’s release, Marvel teamed up with Jimmy Jazz and New Balance on two special edition footwear models. So, on the 16th February, put on your new kicks, put on some Kendrick and bounce to the cinema with style.
VENOM IS BACK
And on the subject of Marvel, Black Panther is not the only superhero creating mega hype in 2018. One of Marvel’s most enigmatic, complex and badass characters comes to the big screen in May. Do you like Tom Hardy? We like Tom Hardy! Who doesn’t like Tom Hardy?! Needless to say, he’s in it as the lethal protector Venom.
MUSK'S SPACE ODYSSEY
Elon Musk is slowly fulfilling his dream of Space Travel. The real-life Tony Stark (to maintain the superhero theme going on this week) launched is ‘Falcon Heavy’ jumbo rocket on Tuesday. The rocket had a sole passenger on board— ‘Starman’ – strapped inside a Tesla ‘Roadster’. This successful entry into space marks a significant leap forward for SpaceX and Musk’s aim of transporting people to live on Mars. But before that happens, here are some comical responses in the aftermath of the launch.
ABSOLUT NAKED TRUTH
When it comes to producing vodka, Absolut have nothing to hide. And neither do their employees. Featuring in their new global campaign, 28 employees get down to their B’day suits to film a satire of the traditional employee induction video –using nudity to draw attention to the “transparent” seed-to-bottle production process behind the brand. So next time you drink Absolut, picture a naked guy bottling it up for you. Cheers.
THE DECLINE OF THE SHOPPING MALL… IN AN 8-BIT VIDEO GAME
Bloomberg.com has found a compelling new way to report on a tired old subject.
The American Mall: A 2018 Retail Challenge is an interactive, retro video game that doubles as an agonising journey through mall management. Navigate your way around stores that sound oddly familiar, and hope that the tenants pay their rent. Based on actual situations, it’s Bloomberg’s most ambitious storytelling to date. Are shopping malls genuinely becoming a thing of the past?
BEST COMMERCIALS OF SUPER BOWL 2018
This is a Tide ad. Only if you’ve slept under a rock this week, would you have missed the mega hype of the Super Bowl. Yes, it’s one of the planet’s biggest sporting events of the year. Yes, the Eagles have won their first ever title, but what is even more entertaining, is the crème-de-la-crème of adverts. It’s one of the few times that the adverts are (sometimes) better than the main event. There were some amazing bursts of creativity this year and true comedy moments. Let’s go to commercial…